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You are here: Home / Human Interest / Governor unveils new state slogan

Governor unveils new state slogan

August 13, 1999 By admin

You’ll soon be seeing a new state slogan on official state documents — andit’ll be on those “Welcome to Iowa” signs along the interstates, too. The new state slogan is “Fields of Opportunities.” Governor Tom Vilsackunveiled the choice Thursday afternoon at the Iowa State Fair.Vilsack says while important, there are more than just farm “Fields” inIowa.The new “Fields of Opportunities” logo is a slightly-curved green line todenote the horizon — with a starburst of yellow on one end. When Vilsacktook office earlier this year, Vilsack expressed his dislike of the statetourism division’s marketing theme: Iowa, You Make Me Smile. So, hestarted an elaborate process of designating an official state slogan. InMay, 38 Iowa high schoolers reviewed the more than two-thousand slogansuggestions which flooded Vilsack’s office. The teens picked fourfinalists. About four-thousand Iowans used newspaper ballots to vote onthose four suggestions.

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Filed Under: Human Interest, Politics / Govt Tagged With: Tom Vilsack

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