The fictional Forrest Gump said “Life is like a box of chocolates. You never know what you’ll get.” The Iowa Lottery debuts a new scratch off game today (Monday) that’s in exactly the same category. Lottery spokeswoman Mary Neubauer says the Valentine-themed game “Sweet Rewards” features a red heart-shaped box of chocolates — and something more. When you hold up the ticket, there’s a faint chocolate smell but when you scratch off the laytex, the chocolate smell becomes much stronger. Neubauer says it’s a first for the chocolate aroma on an Iowa Lottery ticket but not for a scratch-and-sniff game. Once before, scented tickets were sold. In November of 2000, the lottery ran a scratch game called “Easy as Pie” around Thanksgiving that smelled like pumpkin pie. While it’s calorie-free to sniff, this latest game costs a dollar. She says there are dozens of other scents, from popcorn to peanut butter, that can be used on the tickets. Neubauer was asked just how they get the smell in there. The company that produces the games actually puts in a scented ink. Neubauer jokes “The tickets may smell good enough to eat, but remember, they’re made out of paper, and if you eat them you’ll never know if you won a prize!” And like Forrest Gump said — “You never know what you’ll get” — prizes range from one-buck to 200.
You are here: / / Lottery unveils scratch off ticket that smells like chocolate